Case Studies

The case studies share real world stories from teams who have designed AI-driven products using human-centered AI best practices.

Guidance in action

A collection of real world examples of human-centered AI design, done with or in the spirit of the Guidebook.

We add new case studies on a rolling basis.

Google Photos

The Google Photos team on balancing user control and automation in AI-powered photo memories.


The BenchSci team on designing a user-centered, AI-powered biomedical research tool.

Google Flights

The Google Flights team on finding a user-friendly way to communicate AI-powered price predictions.

Read Along

Google’s Read Along team on designing a parent and kid-friendly product to grow child literacy.


Google’s Jigsaw team on designing a user-controlled, AI-enabled comments moderation tool.